‘Knowledge speaks but wisdom listens’ is a phrase that has often been attributed to the music legend Jimi Hendrix. It is a valuable quote not just in relation to music but most aspects of life. The interesting thing to note is that although numerous websites list Hendrix as the origin of the quote, it is believed to have a beginning much earlier than those four years in the 60’s when Hendrix thrived as the greatest electric guitarist that the world is yet to see. Some suggest that it is a derivative of ‘It is the province of knowledge to speak and it is the privilege of wisdom to listen ‘ a quote by 19th century author and physician Oliver Wendell Holmes. However the basis of the quote can be seen early on in the philosophy of Socrates, who stated “I only know that I know nothing’ in an account by Plato. It seems that the message remains the same despite the ever changing consumer, and that changing the vessel may be the key to adapting to different audiences. In the 20th century, it seems the form of an electric guitarist with a love of rock and roll that changed music forever, was the ideal vessel.